Turning tires into technology
Where others see piles of rubber, Ricky Holm eyes a heap of opportunity. Mountains of used tires once littered his favorite drag race entryways and rimmed the tracks at his motocross competitions. But with encouragement from his father, Ricky developed a way to recycle old tires into a new technology.
“Innovation is in our blood – I knew I could solve this huge environmental problem,” says Ricky, a senior in the Foster School of Business. “The UW gave me the resources and the motivation to really flesh out my idea.”