News Source: 
The Daily
November 15, 2012

As the Apple Cup approaches, the UW and Washington State University (WSU) rivalry strengthens. This rivalry isn’t just limited to sports. Most recently, it has extended to environmental issues. UW and WSU are currently competing in the One Thing Challenge, a competition to get students to pledge to change one thing in their daily routines to help the environment.

The One Thing Challenge began in 2008 when Clive Pursehouse, diversity initiatives administrator for UW Housing & Food Services (HFS), created the challenge and circulated it through the residence halls.

Pursehouse believed that if the challenge was made into a competition, students would be more motivated to pledge. To encourage such rivalry, Pursehouse and a group of students created a video that shows two students battling each other with entertaining, exaggerated environmental measures. In the first year, the Huskies beat the Cougars, 811 to 743 pledges.

Structured as a secure, online survey, the challenge requires participants to log in using a UW NetID in order to ensure that only students are participating.

Since then, WSU has won every year. This has surprised Pursehouse, who said he believes that, in such an environmentally friendly city as Seattle, the UW should be able to win.